Founder Brand Plays 1 | Set the narrative, not just the roadmap.
- Danielle Dafni
- Oct 13
- 1 min read
If you can film one video this quarter, make it a Founder Vision Keynote. Vision reduces risk: when the founder names the market shift and shows where the product is headed, executive buyers feel safer moving first. In this short talk, you’ll see how to turn direction into demand - package your market view into assets that travel and a page that converts.
The structure is simple and repeatable. Start by framing the Problem Shift (what’s changing and why now). Share Customer Wins that prove operating this way works in the wild. Close with a Near-Term Roadmap so leaders know what the next 30–90 days look like. We host the full session on a Replay page with chapters and transcript, so busy execs can jump straight to what matters - and your team can share exact moments in one link.
On top, pull out 30–60s highlights for LinkedIn/X/Reels to spark the conversation, each pointing back to the on-site page. At the bottom, turn belief into action with clear CTAs: Book a 15-min fit check or See our roadmap in action, plus a downloadable one-pager for stakeholders.
Ready to align your org and give buyers confidence to move first?
